Bloom Lemon Elderflower Gin 70cl

Lemon up front. Elderflower in the background. Suddenly your “quick drink” turns into a second round.

Bloom Lemon & Elderflower Gin is a contemporary English gin built for people who want their gin bright and floral, not a full-on forest of juniper. The lemon lifts everything, the elderflower adds that gentle, spring-garden perfume, and the whole thing plays ridiculously well with tonic and citrus.

It’s also a great entry point if you’ve only ever bought classic, juniper-heavy London Dry gins and want something more refreshingly aromatic. Think “G&T upgrade” energy, without making you learn a new language to order it.

• Nose: Fresh lemon peel, light white flowers, a clean gin backbone.
• Taste: Citrus-led and lively, with elderflower sweetness and a crisp, botanical snap that keeps it refreshing.
• Finish: Zesty and floral, with a tidy, mouthwatering citrus linger that begs for another sip.

Best ways to drink it: Start with a classic G&T, lots of ice, a good tonic, and a big lemon twist. Want something even brighter? Shake it into a Lemon Gin Fizz, or lengthen it with soda for an easy, low-effort patio drink.

Why you’ll care: The lemon and elderflower combo does the heavy lifting, so your cocktails taste more put-together with the same amount of effort. It’s a small tweak that makes your home bar feel smarter.

Who it’s for: If Hendrick’s-style floral gins are your lane, or you usually add extra citrus to your G&T anyway, this is a natural next bottle. If you’re a die-hard Tanqueray traditionalist, treat this as your “when I want something lighter” option.

Keep a bottle cold, keep the citrus fresh, and you’ve basically got a cheat code for last-minute hosting.

Fun Fact: Bloom built its reputation on approachable, cocktail-friendly gins that lean into real, recognizable flavours like citrus and flowers, so you can taste what you’re pouring without a lecture.