Martini Bianco Vermouth 70cl

This is the vermouth you reach for when you want cocktails to taste finished, not just mixed. It’s Italian, it’s Bianco, and it brings that signature balance of mellow sweetness and herb-and-citrus snap that makes a Martini, Negroni variation, or spritz feel instantly more put-together.

Bianco vermouth sits in the sweet spot, literally. It’s sweeter than dry vermouth, lighter than red sweet vermouth, and it plays ridiculously well with gin, vodka, or bubbly. If your home bar’s missing that “one bottle that unlocks a bunch of classics,” this is it.

• Nose: Vanilla, white flowers, citrus peel, and a soft herbal lift
• Taste: Gentle sweetness up front, then orange zest, chamomile-like florals, and warm baking spice
• Finish: Light bitterness and dried herbs that linger just long enough to make you want another sip

What makes it special is the way it stays friendly while still having layers. You get that easy vanilla-and-citrus comfort first, then the botanicals show up with a little grip, so cocktails don’t fall flat. It’s the difference between “nice” and “wow, who made this?”

It’s also a bartender’s cheat code for balance. A small pour can round off sharp edges in a mixed drink, add aroma, and bring a subtle bitter-sweet backbone that helps everything click. Less guesswork, more consistently good results.

Where it shines, classic cocktails. Use it in a Bianco Martini, a lighter Negroni-style build, or anywhere you’d want a softer, brighter alternative to red sweet vermouth. It’s also a go-to for simple aperitivo mixes when you want something aromatic and not heavy.

Italy doesn’t mess around with aperitivo culture, and this bottle is basically an invite to join in. Keep it on hand and you’ll start finding excuses to mix “just one more” cocktail because it makes the whole thing taste more intentional.

Fun Fact: The Martini brand traces back to the 1860s, and helped turn vermouth from a local Italian staple into a global cocktail bar essential.